September 29, 2010

Big Announcement!!!

I have a big (for me) announcement to share with you today! I just couldn't wait any longer because whether you know it or not, I feel like you are on this journey with me. Whatever the journey may be, I couldn't nor would I want to be on it without you. So here goes...
In December I'll be moving from Chicago to San Francisco!!! Just writing that here and officially putting it out into the universe makes it real in a way that hasn't quite sunk in yet. It's scary and exhilarating all at once, but also there's this amazing certainty I feel inside.

As most of you know, my world has been turned upside down in a wonderful way since Rue entered my life. Starting the magazine was a huge leap of faith for me and here I am yet again leaping. I'm finding that as I go after my passion with courage and honest intentions the world has an incredible way of opening up to me and always catching me should I fall.

As our vision for Rue continues to grow, I've been thinking a lot about what my next professional and personal steps should be. Though I flirted with the idea of a move to New York City so I could be at the center of the design world, after really reflecting on what's most important to me, San Francisco is where my heart is taking me. I realized that though having easy access to all the events and networking opportunities in NY would be nice, that it wasn't a sincere enough reason for me to move there.

At the end of the day, all that really matters to me is staying close to Rue's mission of providing beautiful and diverse inspiration for our readers, being an accessible and community driven publications, and playing the role of encouraging guide as readers find what they love and make it their own. And that can be achieved in any city! But also of utmost important to me is continuing to nurture the wonderful partnership I'm so fortunate to have with my co-founder and friend Anne, who lives in San Francisco.


So, Anne and I have decided to open up Rue's official offices in San Francisco together! And my heart bursts with excitement! Being able to work side by side, day in and day out, will allow us to really take Rue to the next level in a way that we probably couldn't if we were bi-coastal. What's more, our market editor Caitlin is also in SF! And we're lobbying for our managing editor Alaina and our art director Bri to also make the move to the beautiful city sometime soon!

But really guys, let's be honest, this west coast girl who grew up in Seattle is just happy to be going back to the coast that always feels like home...

*art work by the talented Tomoko Maruyama

83 comments:

Ludmila {creamylife.com} said...

This is so exciting, Crystal! Congratulations on this decision! And how amazing will be that Rue will have its own offices! I wanna move to SF too!!! :)

Helena - A Diary of Lovely said...

Incredible news Crystal, i think its an amazing move and I wish you all the best, go girl!!! xoxo

Michelle from Holley and Gill said...

Congrats Crystal! Moving to SF to create your own official Rue head office couldn't be any more cool. The sky is the limit for you and Anne and cannot wait to see where you take us next!

Mackenzie {Design Darling} said...

So happy for you! Those are going to be the chicest offices around :)

just a girl said...

How exciting! Congratulations!!

Mrs. Adventure said...

Wow what an amazing journey you are on... enjoy it!

Will @ Bright.Bazaar said...

The adventure enters the next chapter for you. Right begin you all the way. Roll on San Fran! xo

Anna Liesemeyer said...

WOWW!!! SOOO Exciting Crystal! This journey is only going to get better. What a beautiful city for creative direction too!

Just featured RUE yesterday-I know people are aching for a magazine like this so we are all going crazy! :D

Best of luck! <3

Beth Dotolo @ Hello, Splendor said...

Huge news!! I just love change... Wishing you all the best! And, can't wait to see the magic that is RUE develop!!

Michelle said...

Congratulations!! What an exciting new adventure. It sounds like you choose the city that will feel the most like home and this is so important.

Layers and Layers said...

Congratulations Crystal ... there are no right or wrong moves in life ... each and every step we take is part of the journey to living our life ... the key is to keep following your heart and your dreams and you are well on your way ... wishing you much success :)

Stacey said...

Congratulations and i'm so excited for you! The sky is the limit! xx

Vanessa@decor happy said...

Congrats Crystal! You girls are all living your dream - so inspiring. I am so happy for you.

Dagny Thurmann-Hoelseth said...

omg, how exciting!!! SF is probably my absolute fave in the US. It actually has kind of a European feel to it. Half Moon Bay is also gorgeous.. (not to mention the shopping!) I think it would be really positive for Rue to have it's HQ there with all the creative surroundings :)

Good luck and GO CRYSTAL + GO RUE!!

Cara said...

Wow! What fantastic news! Go ahead and follow your heart and dreams!
<3 Cara

adorninc said...

That's amazing! Congratulations!

carrie leber said...

that's great! I grew up in the Bay Area and love the way SF has transformed into such an amazing city over the past 20 years or so. I'll be back there soon too.

Jess LC said...

I was wondering if this was going to be the case. Of course I'm going to miss you here in Chicago and all the awesome wine nights we've had, but I am so, so excited for you at the same time!

I wish you the very best and hey, I'll have a place to visit when I go to SF myself in the future. Perhaps a wine tour in Napa and Sonoma?

By the way, check out the blog today (hint, hint!) http://makeundermylife.com/design-your-life-crystal-of-plush-palate-and-rue/

DEva Weddings said...

Congratulations, SO exciting!! As a reader of your blog and now Rue Magazine, it is really beautiful and inspiring to see you taking leaps of faith and how the universe is helping you along every step of the way!!

Ladna Amin said...

Wow! So excited for you Crystal! As an avid reader of your blog and now a new reader of RUE, I'm always impressed with what you have to say...As a budding entrepreneur myself, I must say it's absolutely inspiring to hear that you are diving right in, making dreams come to life. I salute you!

Shay Geyer said...

Congrats Crystal! This is awesome news! I love San Francisco! I have clients & family there, so we'll have to meet up for lunch or coffee next time I'm there. Best of luck on your new move! Have you found a place yet?

NYCLQ said...

Wonderful and exciting news!! Congrats and thanks for sharing your journey with the universe!

:D Lynda

Mary @ RoomPolish said...

yay, congratulations Chrystal! What an exciting adventure for you : )

Creategirl said...

Congrats!! Watch out SF your city just got that much more creative! I love the image of you and Anne working side by side every day. The RUE chatter will be hilarious!

Gina said...

Congratulations!! What an exciting new step!! :)

Kathysue said...

How exciting for you and what a leap!!! I think you are going to love it here in Calif and Calif is lucky to get such a talented lady. I live about 45 min north of the city. You are going to have so many wonderful adventures. I am excited just thinking about the possibilities. Welcome to California, KATHYSUE

Lissette said...

Congratulations and all the best to you and Rue! :)

Ashleigh said...

Congratulations! That's so exciting!
Rue is fabulous as it is and I'm sure it will be amazing to be working with Anna in the same city! Best of luck!

manvi @ mochatini said...

congrats crystal. super super excited for all the great things going on in your life. Greater things to follow. Good luck. Ps: i love SF and since my sister lives there, I need to plan a trip there soon.

Jennifer Ament said...

Yay!!!! It sounded like you were going to NYC, but I am so happy you actually coming to my side of the world!! My mom lives there so that means I will be coming down there and we need to meet!!! So happy for you!!xoxo

elissa, ebb & flow said...

you must be bursting with excitement! i am, just by reading this. rue has been an incredible addition to the design world and i can't wait to see what lies ahead. time to start packing!

Catherine @ The Life Styled said...

Crystal that is so wonderful and amazing, and I'm giddy for you. Can't wait to make a trip up there and visit the ladies of Rue!

Amanda @ Bits & Pieces said...

Congrats on your move, although I would give my left arm to live in Chicago! Love the prints you featured, so thanks for introducing me.

Rooms Bloom said...

What a fantastic city to move to!!! You lucky gal!

white collar | green soul said...

I worked in SF for four months in my second year at Uni and LOVED every moment of it. It is my favourite city in the US. It is such an amazing little, big city.

Congrats on following your dreams!!! :)

caitlindentino said...

Congrats on the {future} move! I am sure that you will love it - and what a great step for Rue ... offices and all! Being a west coast gal myself who did a short stint in NY, I must say, San Francisco has been the perfect combo of it all. Welcome!

Mary said...

This is the best news I've heard all day!!! The left coast really IS where it's at ;) Congrats on all your accomplishments lately, you really are a girl with ambition who goes after what she wants, and I envy that!!

Brian Kelsey said...

WAY. TO. GO!!!!!!!!!

Summerland Style said...

Score another one for the West coast! I think I found you and Rue through some of your Seattle connections (I live in Bellingham) and I most definitely feel a part of your journey -- vicariously of course. You guys definitely have another cheerleader and supporter up here in the PNW.

Maggie Rose said...

This is so exciting! Can't wait for the pictures of your office because it will be uber chic.

When my honey and I graduated college we looked at moving to SF for while, but then I found a job here. Now I kind of wish we had anyway - so many cool things happening there and so many creative people call it home. Oh well, I'll just have to visit!

Lindsay@ A Design Story said...

How exciting... congrats! I hope you love SF! By the way, I HEART RUE! I went to the party in NYC and I felt you all had a true heart and passion for design. I loved meeting everyone and appreciate the invite!!

Lindsay @ A Design Story

Copy Cat Chic said...

Can't wait to see what your new digs are going to turn out like! AND the Rue offices as well, of course ;) So excited that you'll be a neighbor soon! Welcome :D

Morgan said...

Congrats, Crystal! I just moved back to the midwest (home) from San Francisco! So I know how it feels to both live in that amazing city and what it means to be close to family and friends. I'm so happy for you and the Rue team! xx

Olivia said...

awww so so so exciting!!!!!! the west coast is the best coast :)

Splendid Sass said...

Congratulations on your move. Such a great decision, as San Francisco is a beautiful and busy city. Good luck to you and the staff.
Teresa

Paris Hotel Boutique said...

Welcome to the City by the Bay! You will love it here. Hope to meet you and congrats again on Rue. It's fabulous!!

TLC_Designs said...

Congrats are definitely in order, Crystal. Good for you for following your dreams...I'm planning a big move too, but I haven't bogged about it yet, maybe I a, subconsciously afraid to officially put it out into the universe as well :)

Thanks for the inspiration on what it means to follow your dreams. We are all rooting for you and Rue!

*Tania aka TLC_Designs

Mango Gal said...

Congratulations! Such an exciting change!

DeShelia Spann Photography said...

Congrats on following your heart and your vision for Rue. Can't wait to read more about your exciting journey back to San Francisco.

sylvie said...

oh my goodness! hooray for you, rue and our glittering city by the bay! san francisco is lucky to have you, my dear :) and if you ever want to have a welcome cocktail or want local food/fun/city tips, i'd gladly share my favorite hidden gems. big hugs!
xo,
sylvie of silver lining

Hammocks & High Tea said...

Congrats Crystal! This is such a wonderful journey to see you embark on, and so beautifully said :)

Not Just A Mommy! said...

Fabulous!! Welcome back home/West Coast...it's a definate feel and different flavor here...does this mean you will be coming back up to Seattle for visits and planning lots of fabness we can attend? :)

Connie @ SogniESorrisi said...

How exciting! Best of luck to you!!

designstiles said...

San Fransisco is wonderful. And only a one hour plane ride from LA. Looking forward to one day visiting the Rue offices. Best of luck!

Design A-Peele said...

Congrats! How exciting! What an inspiration to watch how you've worked so hard and really been able to chase what you love. Congrats again!

eric said...

Just started following Rue and your blog. As a local in SF, I must say you are making an amazing decision. This city rocks. When you get out here I'd love to show my company, Fireclay Tile (www.fireclaytile.com), a wonderful local sustainable tile manufacturer I think you might love.

Congrats on the move!

Michaela Noelle said...

I'm from San francisco! But I'm going to interior design school in Seattle! The two cities are very similar! You'll love it (: How exciting!!

ABC Dragoo said...

Crystal,

I saw this brewing over the weekend on fb ~ congrats on taking the leap!

Don't worry, if you ever need a "roving reporter" in the heart of NYC, I am only a call, tweet, or email away.

Perhaps you didn't read my little announcement the other day (scroll to the bottom of images) but I too am making space in my life to be open to new opportunities: http://www.abcddesign.com/archives/2010/09/28/sneak-peek-baby-announcement-amelias-digital-sketches/

I wish you all the best!
xoABCD

Julie @ Chapman Interiors said...

So. Crazy. Exciting!! I LOVE LOVE LOVE SF and have always said if I was going to move anywhere it'd be there. Such an inspiring city. CONGRATS! And kudos to Rue, it's so great to see that anything can be done if you put your mind to it!

xoxo
(PS, I didn't know you grew up in Seattle?? Me too! Which part??)

-Julie

Diana@ExquisiteDecor said...

Congratulations Crystal! You rock! You are an inspiration to all with a lot of courage and guts. I applaud you in all you have accomplished thus far. Its a scary, fun, and joyful journey that's totally worth all the sacrifices and doubt. Wishing you and your RUE team well on all future endeavors. Can't wait to see what you have in store for the world.

Alcira Molina-Ali said...

What incredible news! Just goes to show you that one leap of faith deserves another ; )
My little brother is hq-ed in Frisco at Twitter and loves it. Best of luck with this next big step and check in with me when RUE comes to Houston.
Cheers, Alcira

thenerochronicles.blogspot.com

J. Is A Bird said...

How wonderful! Congrats of course!

I gave my husband a card once that said "Leap and the net will appear!" and I think that saying applies here.

Good luck!!!

Cheers!
J.

Uncle Beefy said...

Congrats and well done, Crystal! A lovely city for a lovely lady! (We can discuss my jealousy a little later.)

So many exciting and wonderful things happening and being created by you. Inspiring you are! :)

Sugar said...

So exciting! As a former Seattlite, I've been in SF for five years and LOVE the Bay Area. It's going to rock your socks. Would Rue do a meet up once you are here??? Please. Please.

Alicia said...

Yay for moving to San Francisco! I hope to meet up again, perhaps at another happy hour event for Rue! :) I'm so impressed with your work and can't wait to watch Rue grow!! Truly inspiring!

Erika @ ~TiptoeButterfly~ said...

this is BEYOND fantastic! - San Fran is awesome! - hey you need to hire someone for marketing?! - i'll relocate to work for Rue :o)

*kiss kiss*
Erika @ ~TiptoeButterfly~
Enter Give-Away Here: ~TiptoeButterfly Give-Away~

gatherevents said...

Wow, this is wonderful news! Congratulations on having the courage to follow your heart and make an exciting leap forward. I also want to congratulate the lucky person who gets to move into your Chicago apartment after you leave, because from what I can tell from your Rue feature, it is FABULOUS! May you find as much home happiness in SF as you did in Chicago!

Brittany said...

congratulations on the move! i'm sure it will be a great adventure and i can't wait to see what happens with rue! fantastic news and good luck!!

jenna @ alittlebleu said...

congrats! so exciting and i have to say i am a bit bias, but west coast is where my heart is too. :) NY is always a flight away.

yay for rue offices

Cristin @ Simplified Bee™ said...

You will love SF... an amazing city! Can't wait to see ya.

xo,
cristin

ps - taxes & parking suck here though.

Tiffany Ashley said...

Crystal!!
Congratulations!
This is so awesome and so amazing! The courage and determination you have is one to be admired! I am so excited for you and Anne AND RUE!!!! Many more great things are in your future!
Xoxox- Tiffany @ Delightfully Chic

Delightfully-chic.blogspot.com

Katie said...

Hey I love Chicago, but San Francisco is so great too and so exciting!

Kate Collins Interiors said...

That is the greatest news! Reading your post made my day. Well, you know that you always have another friend here. Can't wait to hang out. And SF is the greatest - you'll love it.

HilaryInspired said...

Congrats Crystal!! You're going to love it. (Got lots of friends in SF and it also happens to be my birthplace!) Be sure to let me know when you stop through Dallas next!

Adele said...

So happy for you! I hope to make the same move from Chicago when the time is right. I absolutely love San Francisco!

diane@onlinefabricstore said...

Welcome back to the West coast. I grew up in Monterey and live in San Diego so my heart lies here. Love Rue!!! Keep up the good work. From the number of comments you have here it looks like you need someone to take care of responding to your blog. That is a good sign!

southernmays said...

Congrats on following your passion! A friend sent me a link to Rue just this week and I could not sign up fast enough. What an amazing job you all have done! I look forward to many more issues and blog posts to come.

LiveLikeYou said...

So exciting! I love to see when people follow their heart. San Fransisco was the first place I lived when I moved to America. It's a truly magical place. You will be very happy!!!

Anonymous said...

Congratulations on your move.

I'm from SF and I miss it.

I love the prints in this post...where can I buy them?

Thanks

Urban Style Vibes said...

Wow, I just love SFO. Can't wait to go back one day! Enjoy your new place!

XO

Lise M.

Gina said...

How exciting! I am sure you will miss Chicago, but SF is an amazing city!

P.S. Thank so much for the kind and encouraging words you left on my blog the other day in regards to my pending leap from stable FT job life to work for myself life.

I am truly touched by the amount of encouragement I am getting from the blogging world!

Amy said...

I'm only catching up on the big news now- SO exciting! I'm a Chicago girl who moved to L.A. and I remember well the intellectual NYC pull, but then the realization of the universe's intent and the subsequent emotional understanding of what your adoptive town will soon mean to you, your life, and your destiny.

Here's to inspired work, great girlfriends, and this incredible, unfolding story of where faith in fate might take you. Good vibes being sent your way leading up to the move! xoxo!

chelsea said...

how wonderful!! truly excited for you girls.

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